The Fédération de la Haute Couture et de la Mode, committed from its very beginnings to creativity in its uniqueness, supports and accompanies young creative brands. It identifies, accompanies, assists the development and boosts the exposure of talents who will create tomorrow’s fashion. Within this framework, the Federation activates professional partnerships aiming at specializing them on major thematics of the sector.
The Federation is reinventing its showroom curating a selection of brands at Palais de Tokyo. It will now on promote a larger scope of French and international brands at the image of the diversity showcased in Paris.
New Now offers extra visibility to emerging brands. Through video modules the Fédération showcases their work and makes available their contact. New Now is available on the website but also on Paris Fashion Week® application.
The Fédération de la Haute Couture et de la Mode launched Catwalk Calling.
A serie to discover a new wave of designers.