The support to emerging brands is one of the key missions of the Federation de la Haute Couture et de la Mode. It supports their development before and after their entry in the official calendars and contributes to increasing their visibility within an institutional, commercial, technologic and media network. The brands identified, according to their creativity and international development, are now grouped together under the banner of the ” SPHERE – Emerging Brands Initiative”.
Since January 2020, the FHCM operates with the support of LE DEFI and L'Oréal Paris - SPHERE Paris Fashion Week® Showroom. SPHERE is part of its policy to support emerging designers and brings together a group of brands invited to the official calendar or winner of prizes This season, the showroom will take place at the Palais de Tokyo from September 28th to October 4th 2022 for its womenswear session. A digital version will also be available.
The Fédération de la Haute Couture et de la Mode launched Catwalk Calling.
A serie to discover a new wave of designers.